I'm such a huge Urban Decay fan, and a few months ago they launched a new eyeshadow palette in the Naked range called 'Naked Ultimate Basics'. I don't think I've ever been an avid lover of a nude eyeshadow palette (I usually purchase my nudes as singles) as I'm quite fussy with palettes.
Naked Ultimate Basics includes all the natural, earthy shades you need for a neutral eyeshadow look. From warm to cool tones, and pale to deeper shade nudes- this palette is a dream for matte eyeshadow lovers.
I didn't have very high expectations of the shadows in terms of colour payoff as they're neutral shades, but the shades in the Naked Ultimate Basics palette are so pigmented, and the colour is so buildable. The palette offers an extensive 11 neutral matte shades and one demi-matte shade (Blow). My favourite shades are: Tempted, Lethal, and Lockout. Some shades are definitely more pigmented than others, but that's to be expected with any palette with variety to be honest.
A duo-ended brush is included, but the shadow pick-up isn't good so I recommend you use another brush. However, the palette itself is excellently designed; it's sturdy, closes properly, and the illumination of gold on the front is so beautiful. Also, the palette includes a huge, clear mirror. It's definitely what you expect for £38.50- especially as I recently spent a lot more on a palette that was looked cheap and was incredibly flimsy.
You can find the Urban Decay Naked Ultimate Basics palette HERE.